Don’t think Strategy’s in your job description? Of course it is.
You can use strategy to get better results from yourself and your team by developing a strategic path to your objective no matter what your job is of where you fit within the organization.
If you don’t have a strategy for what you do, you are probably just fighting fires and keeping the status quo. You may not be focusing on the right things or maneuvering around the organization, and your colleagues, to get the resources, support, and attention you need.
No matter what you do, you need to develop a strategy, whether it's an overall strategy or simply for a specific initiative, issue or problem you face. It shouldn't be a long document or cover a 5 or 10 year horizon. That's the approach you may have learned in school or from older managers around you. Those kinds of strategic plans sit on a shelf and are outdated almost as soon as they are written.
The trick is to keep it simple, even a few pages to start. Focus on what’s important to your organization’s success. Then, with a real strategy in hand, you can promote it to your leadership and get buy-in based on improved results. According to Sir Winston Churchill, “Plans are of little importance, but planning is essential.”
Strategic Planning is simply having a goal and thinking ahead about how to achieve it. While day-to-operations are paramount, strategic planning enables you to be more successful in the long run.
Long-term success, both for your organization and your career, depends on strategic planning that moves your department forward along with key issues that enable you to provide an effective and efficient environment for occupants, tenants and even production equipment. Strategic plans are the tool you need to use to develop, sell and subsequently implement your initiatives.
Strategic plans generally consist of a goal or objective along with the main activities and requirements to achieve that objective. The plans are usually developed to proactively make changes that improve results and reduce costs through an organized and goal-driven, planned approach. The plans may guide your entire department, target a key responsibility, or focus on a specific issue or element of your role.
This book provides you with a simple framework to develop your strategic plans, starting with a 1-page planning tool.